Helping to Make Equality Become a Reality
Posted on June 18 2020
For years Stash has been committed to bringing about a better tomorrow, because we believe everyone should have an equal opportunity to succeed. But until equality is a reality, we must do more.
We write this not to say “look how good we are for participating”, but to let you know that we’re committed to making a change that goes beyond a statement on our website or on social media. Stash donated 15% of a week of online sales to the NAACP, an organization that strives to eliminate race-based discrimination and to ensure the health and well-being of all persons. But it doesn’t end there. We are taking steps to make sure our brand is as inclusive as possible, from the influencers we partner with, to the artists behind our teaware. And most of all, Stash will continue to nurture a diverse workplace that promotes equal opportunity.
As a certified B Corp, we are committed to nurturing a brighter future for everyone. We will continue in siding with justice and what is right, in order to become not just the best tea company in the world, but the best tea company for the world.
We count ourselves as allies to the black community, and we continue to stand with you.
An Educational Resource Shortlist
During the past few weeks we listened, reflected, and learned. If you haven’t had the chance to do so, we encourage you to take the time this Friday on Juneteenth, which marks the oldest known celebration honoring the end of slavery in the United States. Here are some resources to educate yourself about systemic racism and inequality in our society. We also added a list of businesses, entrepreneurs and creators to follow and support.
Educational resources about black history and racism in America
- 10 Movies You Can Watch to Better Understand Racism and Black History in America by Women's Health. It includes a trailer and intro for each movie.
- Libraries Respond: Black Lives Matter by American Library Association, featuring the most important terminology explained, ways to educate yourself and be an anti-racist ally, and how to support black communities.
- 33 Books by Contemporary Black Authors by Penguin Random House, featuring fiction and nonfiction books from different genres.
- First, Listen. Then, Learn: Anti-Racism Resources for White People by Forbes, with selections of books, articles, videos, and movies to tune in to.
Support and follow black-owned businesses, entrepreneurs and creators
- Black-Owned Businesses to Support—Now & Always by Food52, featuring a list of black-owned restaurants and businesses in cities around the U.S.
- Black-Owned Foods and Beverages You Can Shop Online by Huffpost, highlighting some brands that ship their goods to your door nationwide.
- 46 Black Chefs, Influencers, and Food Bloggers You Should Follow Right Now by Delish, promoting culinary talents to follow and get inspired by on social media.
- The 30 Black-Owned Beauty Brands I'll Never Stop Talking About by Marie Claire, a curated list of tried and true skincare, haircare, and cosmetics brands.